Headliner Act at the Toyota Rock 'n' Roll Concert Series

After a cancelled set last year due to weather, Sister Hazel is back to ROCK as the headliner for the Toyota Rock ‘n’ Roll Concert Series at Rock ‘n’ Roll Virginia Beach Half Marathon on Sunday, September 3 at the Finish Line Festival on 17th Street stage on the beach!

PLUS, the party doesn’t stop there! In addition to our post race concert, half marathon and 5K runners get access to attend the American Music Festival on the beach Sunday night.


24th Annual American Music Festival

More music, more fun … get ready to rock!

Half Marathon and 5K participants receive complimentary access to the American Music Festival’s Sunday Night Concert (runners who only participate in the Mile on the Sand are excluded).

Have friends and family in town to cheer you on? They can purchase tickets and join you!

Take a look at the headliners below, and get all the details here!






Entertainment on the Course

2016 Rock ‘n’ Roll Virginia Beach Course Bands

Music makes up the heart and “sole” of this event. Runners will enjoy a variety of music from alternative, classic and punk rock to blues, jazz and soul along the race course. Music and entertainment set the tempo for this running party, where runners and spectators alike will be “dancin’ in the streets” to these mini-concerts.

Is your band ready to rock for thousands of athletes and spectators? We will be recruiting the best local bands from all genres to take the stage along the course. Stay tuned for updates on how to apply!

Spirit on the Course

Attention Cheer Teams and Dance Squads: We need you in 2017! High school and middle school cheer and dance teams are invited to compete in the Spirit on the Course competition. Cheer teams will line the course ready to encourage participants every step of the way. Costumes and themes are optional, smiles and enthusiasm are required. Join the Spirit on the Course Competition Today for the chance to win up to $1000 for your team! For more information email:  vbcheer@competitorgroup.com

Thanks to all of the awesome 2016 cheer teams whose spirit ROCKED participants to the finish line, and congrats to the winners of this year’s cheer competition!

  1. Lake Taylor Middle School
  2. Western Branch High School
  3. Booker T. Washington High School